17.1 Issue Preview

Can you feel it? The days—shorter, nights—cooler. We're headed into fall whether you like it or not. And right on cue, the first issue of the season bangs us over the head. You'll want to get your hands on this one. Make sure to visit your local or subscribe in Canada for free to have the mag delivered directly to your door. 

Anyways, here's a little insight into a few of the pages inside. Enjoy!

COVER

Finn Westbury, Pillow Drop in Hokkaido, Japan. [o] Joseph Roby.

"It just looked so perfect. like, I wanna hit this thing so bad."—Finn Westbury
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SPYCAM GALLERY
Louif Paradis. Quebec City, PQ. [o] Joseph Roby

Stop the scroll and praise print. Images look better on the page.
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How Are You So Good? • Mark McMorris | By William Fraser

A new series that focuses on the few snowboarders whose talents stand above the rest and what factors play into their exceptional abilities. 

"I can't just sit and enjoy something. You win a contest, and it's cool for like 30 minutes, and then it's like, 'What now?'"—Mark McMorris

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Natural Selection Champ • Spencer O'Brien | By Rob Lemay

Spencer talks about the road that led to one of the biggest contest wins of her career. 
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Shop Talk • Propaganda | By Mathew Wanbon

“Invest in the community, invest in the friendships, invest in the acquaintances, and make it something more than a transaction. Make it better.”—Adam Balon

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Jeff Keenan 1980 - 2025 | By Lucas Oullette

Remembering the snowboarder, industry leader, community conduit and phenomenal human, Jeff Keenan.
 

"Whether through his riding, brand building, championing of women in snowboarding, or his family, everyone who knew Jeff looked up to him, respected him, and loved him" Lucas Oullette

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Tanner Davidson • Journerman | By Liam Glass

 

"Tanner is incredible to watch, yet remains totally underrated. He rides literally everything with a rare combination of style, confidence, and power that’s all his own."—Brett Sandford 


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CATALOGUE | Craig McMorris

Find out what's best in Craig's world.
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Abstract • Kai Ujejski | By Evan Chandler-Soanes

Kai talks music, day-trading, sobriety, travelling for clips and vegan livin' in a revealing little interview.
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BEST STORY EVER | By Martyn Vachon

"In the middle of all that chaos, someone turns around and asks a plane full of strangers to help you out." 
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2026 GEAR GUIDE 
The best of this season's boards, boots and bindings.
 
Watch all of our 'What's Good?' Gear Reviews now.
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