Burton Week! It's headed back to Showcase in Whistler starting February 26th. List of events below or hit up http://www.whistlerblackcomb.com/burtonweek for more info.


From February 26th through March 3rd Burton ambassadors will return to Whistler Blackcomb and Showcase to host a number of consumer-focused events and promotions.

Burton and Showcase will also provide exclusive access for consumers to experience and test ride Burton products, including the new Step On technology. The Step On technology provides unprecedented convenience and performance when riding Whistler Blackcomb’s world-class terrain. Burton products are available at Showcase and will be discounted for the duration of the week.

Burton will also be hosting a Burton Girls Ride Day. This is a marquee event for Burton Week and will be led by Burton Ambassador and professional photographer Mirae Campbell. The Burton Girls Ride Day will take place on Thursday, March 1st, and will be open to female riders of all ages. Women are invited to show up and celebrate women in snowboarding as well as learn tricks and tips from Burton Ambassador Sam Tuff. There are a few surprises in store for attendees, so be sure to mark your calendars.

“We are absolutely thrilled to be back in Whistler for Burton Week at Showcase. Burton will be hosting daily events, special promotions, draws, free Test Ride days and more. It’s a week-long celebration of standing sideways.” says Canadian Marketing Director, Nathan Benson.

Additional events during Burton Week at Whistler Blackcomb will include:

February 26th     Have a hot drink on us!

Come by Showcase from 3-6pm and have a free hot drink on us (while supplies last).

February 27th     Step On Test Ride Day

Stop by the Burton Test Ride Centre for a chance to demo the new Step On boots and binding system.

February 28th     Free Test Ride day.

Stop by the Burton Test Ride Centre for a chance to demo the new 2018 boot and binding systems.

March 1st            Burton Girls Ride Day

Meet us at Showcase at 9am and enjoy a women’s only ride day with Burton Ambassadors Mirae Campbell and Sam Tuff.

March 2nd            Surprise Après event, 3-5 PM

March 3rd            Gift with purchase at Showcase

Receive an exclusive Burton gift at Showcase with any purchase over  $150.                             

For more information on Burton Week and a full schedule of activities, visit:


Discover More:

Instagram: @burtoncanada, @showcaseshop, @whistlerblackcomb

Facebook: http://www.Facebook.com/BurtonSnowboards


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